How BC’s Largest Reflexology Chain Answers Far More Peak-Hour Calls (Missed Calls Down 62%)

For a busy reflexology chain, the phone is the business. Every unanswered call at 7pm on a Saturday is a booking that went to someone else. BigFeet, BC’s largest reflexology chain, was living that problem across 20 locations.
The challenge
Each of BigFeet’s 20 stores was fielding its own calls and WeChat messages. During peak evening and weekend hours, staff were overwhelmed — calls went unanswered, gift-card questions piled up, and customers reaching different locations got very different service depending on who happened to pick up. Across English, Mandarin and Cantonese speakers, there was no single, consistent welcome.
The solution: one AI front desk for all 20 stores
CytoWorld deployed a single, unified AI front desk agent covering every BigFeet location. It picks up the moment a customer calls, answers the common questions (services, pricing, gift cards, RMT insurance), routes each caller to the nearest available store, and books the appointment — fluently in English, Mandarin and Cantonese, 24/7.
Because it runs on one centralized knowledge base, every customer gets the same accurate, on-brand answer no matter which location they reach.
The results
- −62% fewer dropped calls at peak hours
- 20 locations unified under one agent
- 24/7 trilingual availability
- +28% weekend booking volume
“Now BigFeet has one consistent voice across all 20 stores, and the front desk is covered around the clock — every caller gets the same warm, on-brand welcome.”
— Operations Director, BigFeet Massage
Want an AI front desk that answers every call across your locations? Book a free 15-minute consultation.
